Vision

Our vision is to become world leaders in fast consumer markets and enhance our customers lifestyle.

As a successful Qatari business that has spun over many decades we feel strongly that we have a social responsibility to maintain Qatar’s traditions.

Our goal is for Al Siddiqi Holding to become a world leader in fast consumer markets. To achieve this, we plan to extend our current brand offerings and franchises into new sectors within the Middle East and Northern Africa.

Mission

We are pursuing a strategy of expansion, working with integrity and professionalism and with a social responsibility to maintain Qatar’s traditions.

We will be pursuing our strategy of expansion by introducing ground breaking international businesses to enhance our customers’ lifestyles.  Our final accolade will be when Al Siddiqi Holding becomes a public company.